You now must decide your pricing policy. The firm will encounter no fixed costs and all revenue is after taxes. As your firm has been granted an exclusive contract your pricing and output decisions will be those of a monopolist. Week 5 Assignment You are an economist for the Vanda-Laye Corporation which produces and distributes outdoor cooking supplies. The company has come under new ownership and management and will be undergoing changes in its product lines and operating structure. As an economist your responsibilities include examining the market factors that affect success or failure of a product including the supply and demand for the product market conditions and the behavior of competitors with similar products. The new management has identified several possible investments for the coming year. It has asked you and your team to evaluate the possibilities and make a recommendation to the board of directors. Jorge has identified an opportunity and assigned you the task of making a recommendation on the investment. Use any product that a company similar to Vanda-Laye might produce. Requirements: 2 separate assignments (directions are there) | .doc file Analyze what a monopolist is and the effects it could have on the consulting firm. Evaluate if any antitrust policies need to be put into place. How will your pricing policy be justified? Explain the implications of increasing the price you will charge Vanda-Laye Corporation verses what it was previously charged. Submit a 2-3 page Microsoft Word document using APA style. Name your file: SU_MBA5004_W4_CP_LastName_FirstInitial.doc Submit your assignment to the Submissions Area by the due date assigned. Summarize the course project including information you have learned each week. Analyze marketing factors that can contribute the success or failure of a product for a company such as Vanda-Laye. Evaluate the role capital budgeting can play in the recommendation of a new product. Explain how government intervention can impact a new product such as the one you chose. Justify if the product should be recommended. What were the determining factors in this decision? Submit a 4-5 page Microsoft Word document using APA style. Name your file: SU_MBA5004_W5_CP_LastName_FirstInitial.doc Submit your assignment to the Submissions Area by the due date assigned. ‘
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