Need two pages: Overview In Milestone Two, you recommended a strategic plan to the organization from the course scenario for the IoT innovation project. Now that senior management of this company has approved your recommendation, your task is to recommend ways the organization can better support innovation. Remember that your perspective is still that of a middle manager for one of the top U.S. producers […]

Overview A good marketing plan needs to translate into quantifiable measures. Without such quantification, a plan will often fall apart. Thus, defining objectives and respective key performance indicators (KPIs) to measure the effectiveness of the plan is essential. Your CMO has asked you to create a strategic marketing plan and share it with other regional marketing directors, so that each park follows a similar strategy. […]

Overview Organizational creativity and innovation have proven to be challenging concepts to measure. There is not a particular output that indicates organizational levels of innovation. To flourish, innovation and creativity must be fostered within the organization. They must be established as cultural values in order for the organization to see the benefits. Prompt Write a paper evaluating business metrics for innovation. Although business metrics generally […]

Overview In Milestone One, you analyzed the brand implications of reopening the park, and you have delivered the analysis report in the form of a presentation. In your role as regional marketing director of one of the theme parks in the southeastern United States, you have been tasked by your CMO with designing a marketing plan to address the marketing and branding needs of reopening […]

Overview Using the recommendation that you provided in Milestone One, you will develop a strategy to implement the innovation and get ahead in the marketplace. Scenario You work as a middle manager for one of the top U.S. producers of luxury and mass-market automobiles and trucks. You are now leading a cross-functional team to move forward with the company initiative. To remain a viable competitor […]

Overview As an HR consultant, you are exceeding the expectations of the leadership team of the U.S. branch. Along with the change management plan, your memo emphasizing the need for leaders to coach, mentor, and inspire the workforce to participate in the change process was well received by the VP and the leadership team of the U.S. branch. Now you decide to preempt questions regarding […]

Marketing channels While traditional marketing methods are the cornerstone of any organization’s growth, creativity, and innovation, within traditional marketing is a definitive way of energizing any business offering. By being innovative and creative in its marketing efforts, an organization lends itself to being seen as dynamic, open to feedback, and always improving its offering. In your initial post, answer the following: Select two forms of […]

Overview For this assignment, you will be taking a more thorough look into your leadership self-assessment results that you reflected on in Module One. This assignment will help in the creation of your personal development plan, which will be submitted in Module Six. Scenario You work as a director of leadership and learning for an organization that makes prosthetics. The organization has been in business […]

Overview In this module, you learned that you can’t be a leader without followers. Leadership, then, is a very personal process, and yet it is anything but a solitary process. Leading is ultimately about people. In this course, the journal will be used for reflection. This is a private conversation between you and your instructor, and you are encouraged to deeply explore the concepts presented. […]

Throughout the course, you created deliverables that were incorporated into an adaptive leadership toolkit submitted in Module Seven. You will recall this toolkit should help improve the skills and behaviors of the leaders within the organization, where you are a director of leadership and learning. Another important aspect in ensuring the toolkit effectiveness is how toolkit information is communicated to stakeholders throughout the organization. This […]