Tips to Successful Social Media Marketing
By Scott Saddler | Submitted On February 11, 2014
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Have you ever tried your hand at social media marketing? Despite all the hype, launching a successful social media marketing campaign is not as easy as opening a few accounts and waiting for followers to arrive.
The most successful campaigns are the products of good planning, smart and consistent work and a solid knowledge of social media platforms. Here are 10 tips to help you take your campaigns to the next level.
1. Have a Plan
Setting off on your social media journey in a haphazard, “make it up as you go along” kind of way will probably reward you with the same level of haphazard results. There ‘s a method to this madness, even if social media may appear somewhat chaotic at times.
Before you start your campaign, know what you want to achieve and define what social media success means to you. Decide what platforms you ‘re going to use and how you will approach each one. Create a systematic implementation plan and make time every day for the activities you need to do, be it posting content or interacting with contacts.
Without a set plan and goals you
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